Past Issues

News Updates

How to Build a High-Performance Marketing Team, with Melissa Hendricks

Are you a non-marketing executive or business owner tasked with creating a marketing team? Melissa Hendricks, the vice president of marketing at Cerner, joins host Kelly Scanlon to discuss how to build a high-performance marketing team from the ground up.

Hendricks shares:
Why marketing is importantHow to determine who you needHow to find who you needWho to look for and why to lead the teamHow to manage and hold someone accountable when you have little to no marketing experience yourselfWhat kinds of outcomes to look for
Melissa Hendricks is a corporate brand and marketing executive with more than 20 years of experience in technology and consumer packaged goods companies. As the vice president of marketing strategy at Cerner, Hendricks leads a team responsible for all aspects of corporate marketing and communications for a $4.4 billion publicly traded health care technology company.

To listen to all the episodes in the Smart Companies Thinking Bigger lineup, please visit the archives.

How to Use Storytelling to Help Your Small Business, with Clyde Riddlesbrood

Entertainer Clyde Riddlesbrood joins Smart Companies Thinking Bigger host Kelly Scanlon to share how business owners can enhance their businesses by leveraging tactics that entertainers use.

He covers:
How to use storytelling to help your small businessHow entrepreneurs can use the lessons of acting to propel their success.How writing can help you stay focused on your success 
Clyde is the founder of Riddlesbrood Touring Theater Company. He grew up in the entertainment industry working with his father at a Dinner Theater in South Jersey and started his own theater company in 2000. He’s been part of more than 5,000 shows himself, and his company has performed more than 1,500 shows.

His theater company  is one of the most successful and vibrant theater companies in the New York/New Jersey area. They perform more than 100 murder mysteries and dinner theater shows each year at restaurants, banquet halls and other venues. Riddlesbrood also produces several large Broadway-style shows for their “Arts on the MOVE” Performing Arts Program for children and teens. Clyde is also the author of the novel ‘The Greatest Brochure in the World,’ which illustrates how storytelling can positiviely impact a business brand.

To listen to all the episodes in the Smart Companies Thinking Bigger lineup, please visit the archives.

Building an Iconic Retail Brand, with Nell Hill’s Founder Mary Carol Garrity

Nell Hill’s founder Mary Caroly Garrity joins Smart Companies Radio host Kelly Scanlon to discuss her entrepreneurial journey and the changing face of retail in an Internet-driven world.

Garrity started her home furnishings store, Nell Hill’s, in 1981 in an old bank building in Atchison, Kansas, where she grew up. It started as a gourmet food shop, but has since become one of the most popular home interior stores in the Midwest.

Garrity and Nell Hill’s have captured the attention of national media. Her story has appeared in Forbes, which dubbed Nell Hills “one of the hottest little retailers” in America. She’s also been featured on CBS’s The Early Show and NBC’s Today show, and in The Wall Street Journal, Fortune, Midwest Living, Country Living, Victoria, and many more.

Visit the archives to listen to all the shows in the Smart Companies Thinking Bigger lineup.

How Your Life Changes the World, with David McNally

Best-selling author and speaker David McNally, the CEO of Transform Corporation, joins Smart Companies Radio host Kelly Scanlon to share the inspiration for his recent book “Mark of an Eagle: How Your Life Changes the World.” Every human being makes an impact, McNally says, even those whose impact is not highly visible. Especially in corporations, individuals can make an impact and leave a legacy that is carried on by others. What we do every day, how we show up and how we live is something we need to be aware of. We impact others more than we know. Listen in and be inspired to be a purposeful leader!

McNally’s international business career has spanned assignments in South Africa, Europe and the South Pacific, and he’s worked with major brands such as Delta Air Lines, Gartner, Pulte Homes, the Apple Auto Group and Thrivent Financial. He’s inspired millions of people from the stage, on film and in his best-selling books. McNally is a member of the Speakers’ Hall of Fame and is considered to be one of the world’s Top 50 business speakers. His other best-selling books include “Even Eagles Need a Push,” “The Eagle’s Secret” and “Be Your Own Brand.”

Visit the archives to listen to all the shows in the Smart Companies Thinking Bigger lineup.


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