Past Issues

Tech


How to Spot Phishing Attempts Before You’re on the Hook

In the security world, it seems like every day brings another story of customer data being compromised. One of the latest examples comes from Children’s Mercy Hospital, where patients are still finding their data endangered after an email phishing scam hit more than 60,000 individuals back in January. (more…)

Beyond Insights

Anyone who’s ever exported data from Facebook Insights can tell you: There’s a reason why companies hire people specifically to run their social media accounts. (more…)

Big Data and Small Business

Your guide to managing disruptive technology.

In films like “The Matrix” and “Blade Runner,” disruptive technology takes the form of rogue androids longing to be human or suffering from a Big Data glitch in their algorithms. Technology may not be as life-threatening as Hollywood portrays, but innovation is often disruptive. Consider the impact of email on direct mail marketers or of the internet on travel agents.  What emerges is a cautionary tale that technology breakthroughs can be hazardous to your business. (more…)


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