January 2022, Expert Advice, Sales
Sales Answer Man: Why You Should Love Using a CRM to Increase Sales
- 14.01.2022
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- By Dan Stalp
Question: How can our sales professionals use our customer relationship manager (CRM) software more effectively? Answer: CRM software is only as good as the people using it. Companies often spend tens of thousands of dollars, only to have their sales professionals not input anything. This is a double negative to the person who wrote the check (the owner). Here are some of the reasons why management purchases CRM software: Create…