In recent years, Phil Singleton, owner of Kansas City Web Design®, has written about search engine optimization, AdWords/PPC, inbound marketing, and web design and development for several national websites. That experience led to an invitation last year to write a book on lead generation for small business owners. The team that co-authored “The Small Business Owner’s Guide to Local Lead Generation” with Singleton—Mark Z. Fortune, Kevin Jordan, Ray L. Perry…
The Internet has evolved into one of the most important— if not the most important — segments of the global economy, allowing small businesses to enjoy a “larger than life” presence in today’s competitive digital arena.  Not only that, ever-advancing technology now makes it possible for small businesses to have the expanded professional presence that once only larger companies or corporations enjoyed. From professional company websites and blogs to virtual…