Category: July 2021

July 2021, Accounting

Summer Reminder: Safe Harbor Rules for Rental Real Estate

The summer vacation season here, and everyone is ready to travel. If you own rental real estate, make sure you're taking advantage of the tax deductions and savings opportunities available to you. The qualified business income (QBI) deduction was arguably one of the more complicated changes in the Tax Cuts and Jobs Act. Through QBI, eligible businesses have the potential to reduce their tax bills. Part of the final regulations…

July 2021, Branding

9 Ways to Increase Ecommerce Website Conversion Rates

There are more than 1.8 million ecommerce websites floating around the internet today, with an average conversion rate of 2.86%. Competing in a crowd like this can be challenging and, when your sales begin to drop, completely disheartening. If you’re trying to increase your ecommerce website’s conversion rates, but are at a loss about what to do, we’ve compiled nine expert tips to help you get back on top.  1.…

July 2021, Business Administration

Delegation of Authority: The Business Owner’s Secret to Empowering Employees and Finding More Time in the Day

The business and affairs of a corporation are managed by or under the supervision of a board of directors or, in the case of a limited liability company, by the LLC members or a board of managers. A “board” may consist of a single director or manager, as is frequently the case with a small business in its early stages where the founder might be the sole board member and…

July 2021, Sales

Sales Answer Man Question of the Month: July 2021

Q: I recently launched my new company and am thrilled with 23 new clients in three months! Who should my next hire be: a sales professional or support staff? A: Congratulations! What a great “dilemma” to have so quickly. Most readers are probably assuming they know MY answer to your question already since this is a “Sales Answer Man” advice column. Well, that’s not the answer I’m going to give…

July 2021, Marketing

Your Customers Don’t Care About You

It’s true. The moment you start talking about yourself is the moment you start losing. Personally, I am just as guilty as the next guy when it comes to this. It’s challenging not to engage in self-gratifying communication. Like most, I am passionate about what I do, and I want the person across from me to be confident I am able to deliver on our company promise.  There is no…