Category: March 2021

March 2021, Advertising, Branding, Expert Advice

Has the pandemic affected your brand foundations?

(Spoiler alert: Yes) Evidence is mounting in all areas of life that the pandemic has forced long-term changes in our behavior. We work remotely, we shop online, we’re more focused on health and hygiene, we’re accustomed to at-home entertainment versus nights out — nearly all of these were on the rise already, but the shift has dramatically accelerated, and there are few signs that we’ll return to pre-pandemic “normal.” You…

March 2021, Expert Advice, Office Design

Team Buildings: Inclusive Design for Stronger Workplaces

Team buildings? Nope, that's not a typo. We're diving into what inclusive design is, why it's important, and how to utilize it to create equitable workplaces, leveraging your building to give your organization a competitive advantage in the marketplace. What exactly is inclusive design? Diversity and inclusion have been hot topics of recent years, and the momentum around them is only getting stronger. Many business owners are wondering how to…

March 2021, Expert Advice, Human Resources

Handbooks: Better Safe Than Sorry

Top Six Must-Have Handbook Topics for 2021 The start of the year is a good time for employers to review their handbooks and ensure policies are updated with the latest employment and labor law developments. Notably, the COVID-19 pandemic may have prompted changes to employers' remote-work, paid-leave and other policies. Our team has outlined the six major changes we see being updated in handbooks for 2021. Remote-Work Rules For many…

March 2021, Expert Advice, Growth Strategy, Tech

What Is a Fractional Executive and Why Should I Use One?

The term “fractional executive” has been used more and more the last several years and is becoming a growing trend for mid-market companies and growing start-ups. The challenge is many business owners are unsure what a fractional executive is or when is it the right time to bring someone on board. And where do you find the right person?  Whether or not you should hire one depends on your business,…