Category: Expert Advice

March 2021, Expert Advice, Web Design

Heartland Decks: From Zero to 1,200 Leads in Six Months

This is the story of a Kansas City business that went from struggling to find work to getting more business than it could handle. How does a traditional business in a crowded market achieve explosive growth in six months? They Started with SEO Google is a monopoly. If you know how Google analyzes and ranks content on the Internet and apply these principles to your website and marketing strategy, it…

March 2021, Expert Advice, Tech

Feeling Disconnected? You’re Not Alone.

At my company, we are experts in helping organizations simplify their IT and communications experience and enabling people to work remotely. Yet we dealt with all of the same pressures and issues you have faced over the last year. And for many of us, the change is going to last beyond the lockdowns. How do we continue to collaborate and operate efficiently to serve our clients? How to ensure our…

March 2021, Business Administration, Expert Advice

Teamwork and Positive Company Culture Are Paramount to Sustainable Success

“Great things in business are never done by one person. They’re done by a team of people.” Steve Jobs made this statement nearly 20 years ago while sharing that his model for business was The Beatles, who he described as four guys who balanced each other out and created a total that was greater than the sum of the parts. Steve Jobs knew what he was talking about, and his…

March 2021, Digital Content, Expert Advice, Marketing, Web Design

Working with a Marketing Agency? 10 Steps to Success

Most people think it’s all rainbows and butterflies working with a marketing agency; you simply just pass off your marketing to-do list to a team of experts whose job it is to just “get the work done.” But if your marketing agency is simply doing the work you tell them to do, then they’re doing you a disservice. At the same time, if they’re leaning heavily on your team to…

March 2021, Community Spotlight, Expansion, Expert Advice, IT Support

Defying the Odds During Covid: iResQ Pivots and Grows

“I thought he was crazy,” Michelle Crosby said. This was her reaction when her husband and business partner, iResQ CEO Nick Crosby, told her he wanted to buy a Kansas City technology company. Did they have a background in technology? No. Did they have a good understanding of how to run a technology company? Also no. But what they did know was how to build a team. With 30 years…