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10 Reasons to Start A Business Blog

Starting a blog for a business can offer numerous benefits and opportunities. Here are ten compelling reasons to consider launching a blog for your business: Establishing thought leadership: Blogging allows you to share valuable insights, industry knowledge, and expertise with your audience, positioning your business as a trusted authority in your field. Increasing website traffic: Blogs provide fresh, engaging content that can attract visitors to your website. By incorporating SEO…

Sales Answer Man: Should You Spend More Time with Less Experienced or Seasoned Sales Professionals?

Question Dan, what tips do you have on managing less experienced sales professionals versus seasoned sales professionals? Sometimes I feel like I’m spending too much time with the less experienced and not enough time with the seasoned ones.  Answer You have probably heard of the 80/20 rule in sales. That is: 80% of your salespeople produce only 20% of the revenue. If that’s not enough, management tends to spend 80%…

Sales Answer Man: How Do You Eliminate Working on the RFP You Won’t Win?

Question My company is regularly asked to participate in RFP (request for proposals) by companies soliciting our type of consulting services. While we spend a lot of time into these proposals, we rarely win these opportunities. Do you have any suggestions? Answer Most people reading this article will expect me to focus on how to close more of the RFP (request for proposals) you described. The better question is: how…

How Content Can Boost Your SEO Strategy

There are many different ways you can boost your SEO strategy. Having longer content with more keywords, having engaging content that keeps visitors on your website longer, and allowing users to leave reviews are just a few ways you can help your website rise through the search engine results. More Content Creates More Room for Keywords It’s been widely reported that people don’t have the attention span that they used…
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