Proventus Consulting – a marketing, PR and business development consultancy serving the legal field – is now part of Trozzolo Communications Group.

Burton Taylor, the president of Proventus, will continue in that role, and he’ll also serve on Trozzolo’s executive team.

The move is the latest example of Trozzolo’s strategy of growing through acquisition. In 2008, for example, Trozzolo added Prairie Dog, acquiring that firm’s expertise in hospital marketing.

“This is an integral part of our long-term business plan,” said Angelo Trozzolo, president and CEO of Trozzolo.

“In addition to our focus on Kansas City and Midwest-based organizations, our agency is emerging as a valuable resource to clients within multiple national verticals. We have had tremendous success in the health care vertical with Prairie Dog, and the addition of Proventus gives us similar footing in the legal category. We are pleased to welcome to our team one of the strongest PR and marketing groups in the legal industry. It’s the perfect fit for what we continue to build at Trozzolo.”

Proventus will move into Trozzolo’s headquarters in downtown Kansas City, and it’ll continue to operate its presence in Denver.

“As a Trozzolo company, Proventus Consulting is excited to serve clients in the same manner and with the same passion – in fact, the Proventus name will not change nor will our mission to serve as the industry’s leading legal marketing and PR agency,” Taylor said. “That said, we now have the experience, support and strength offered by Trozzolo, which is an agency we have long looked to as an industry leader. We admire the company for its success in growing a family-owned business into a 65-member team that serves clients across the nation.”