Do you run “The Best Kept Secret” in town? Author and speaker, Ken Lizotte joins host Kelly Scanlon on this episode of Smart Companies Radio learn why no matter how great your product is or how wonderful your customer service, you’ve got to find ways to market yourself as “the best”, “the expert and authority”.Find out why good work alone will not keep your company going and your career afloat.

Ken will share effective ways to escape from being a “best-kept secret” Learn how to write your first book and how and why to get speaking gigs.

Listen to more shows with host Kelly Scanlon, by visiting the archives.