Battle of the Brands Bracket

KCSourceLink Kicks Off Fifth Annual Battle of the Brands

March 1 marks the first day of voting for KCSourceLink’s fifth annual Battle of the Brands, a bracket-style competition involving Kansas City’s startup, entrepreneurial and small brands.

KCSourceLink hosts this annual competition to promote and celebrate Kansas City entrepreneurship and small businesses, and the contributions they make to our city. Companies of all sizes and industries are encouraged to participate.

Sixty-four local companies will compete for votes until only one brand is left standing. The first round of voting ends at 4 p.m. on March 4.

A record number of 124 local companies self-nominated their brands this year, and then fans narrowed the vote down to 64 for the final bracket during a play-in round that ended Feb. 25.

How The Battle of the Brands Works

Participating brands are divided into four quadrants or brackets, each showcasing a different type of entrepreneurship:

  • Second Stage – Existing business with 10-99 employees and annual revenue of up to $750,000.
  • Microenterprise – The smallest of small businesses, with fewer than five employees.
  • Main Street – Brick-and-mortar businesses.
  • Innovation-Led – High-impact, high-growth companies that rely on technology or some kind of innovative service.

This Year’s Competing Companies

Here’s a list of all the brands competing in each bracket this year:

Innovation-led

Main Street

Microenterprise

Second Stage

All Things Tech KC 
AMC Theatres
blooom inc.
Cerner 
Edge Up Sports HipHire 
Kansas City Dental Works
LittleHoots
Niall 
Pinsight Media 
Populous 
Rex Animal Health 
Riskgenius 
ShotTracker 
TeeQuest 
Updown Nightlife
Boulevard Brewing Company
Cinder Block Brewery 
d’BronxJess & Jim’s Steak House
Joe’s Kansas City Bar-B-Que 
The Local Pig
Martin City Brewery 
Pinkie CoutureQ39
The Roasterie Ruby Jean’s Juicery Screenland TheatresSPIN! Neapolitan Pizza
The Sundry

Tapcade

Underdog Wine Co.

 

Ampersand Design Studio

Aunt Christy’s Country Kitchen

Bonfire 

Chef Kansas City

The Funnel Cake Truck

Granola Jones 
Hang Ups in KC 

Julie Cortés Copywriter

KC Cool
Loyalty KC 

Messner Family Farm 

Nuggets of Goodness

The Paw Wash
The Photo Bus 

Three Trails, LLC 

Woo Digital Marketing

 

Allied Global Services 
AlphaGraphics Kansas City FINDitKCGrade A Tree CareGragg AdvertisingGreat Day Moving J. Rieger & Co. 

Johnny Lightning Strikes Again 

KC Classic Gourmet Foods 

MEDiAHEAD 

Nerdery 

Rawxies 

Rosehill Gardens

Sporting Kansas City

Tippin’s Pies

TREKK Design Group, LLC

 

Elimination Rounds

There will be a total of six elimination rounds, until the champion of Kansas City Entrepreneurship is crowned. Here is a list of the elimination rounds and their voting dates:

Round 1: 64 to the Floor, March 1-4

Round 2: Sturdy 32, March 8-11

Round 3: Scrappy 16, March 15-17

Round 4: Epic 8, March 21-22

Round 5: Fightin’ 4, March 24-25

Round 6: Dueling 2, March 29-30

Champion Announced: March 31

Fans can vote for their brand picks online on KCSourceLink’s website.

You can stay updated on the competition on KCSourceLink’s website here: www.kcsourcelink.com/kc-battle