Author: Shelly Kramer

Marketing, Sales and Marketing, Thinking Bigger Guide 2014-15

Top 5 Goals of Content Marketing

Content marketing isn’t exactly a new tactic, but what is new, at least to many marketers, is the concept of leveraging the Internet, SEO and social media to deliver content. Not only can it drive leads and sales, effective content marketing also serves the needs of your customers and prospects, helping to create strong relationships before, during and after the sale. (more…)