This is the story of a Kansas City business that went from struggling to find work to getting more business than it could handle. How does a traditional business in a crowded market achieve explosive growth in six months? They Started with SEO Google is a monopoly. If you know how Google analyzes and ranks content on the Internet and apply these principles to your website and marketing strategy, it…
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One of the hottest topics in marketing over the last few years has revolved around the concept of storytelling. This is fitting because storytelling has been one of the main forms of human communication since the beginning of time. Storytelling works so well for one reason – people remember stories. It’s much easier to remember a presentation that is presented within the framework of a story from one that is…
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Google Wants To Rank You, Not Your Website! Because when given a choice, people prefer to buy from thought leaders and experts. But why should you care about Google anyway? Well, with an 87 percent share of the search engine market (Source: Statistica), Google is a monopoly. This year Google became one of the few companies in the world with a trillion-dollar market cap. Your favorite search engine gets over…