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B2B Holiday Marketing: What to Keep in Mind

B2B Holiday Marketing: What to Keep in Mind The changing of the leaves means one thing: Pumpkin spice marketing season is upon us. That means it’s time for businesses to start thinking about their marketing efforts during the holiday season (Halloween, Thanksgiving, Black Friday, Cyber Monday—and we’re not even into December yet). While B2C companies can rely on traditional, cheesy holiday marketing campaigns, B2B businesses have to seek out more…

Don’t Overlook the Employee Retention Credit

Note: We are closely monitoring H.R. 3684, known as the Infrastructure Investment and Jobs Act. The U.S. Senate has approved the infrastructure bill, and it now goes to the U.S. House of Representatives for consideration as of the publication. The infrastructure bill would terminate the employee retention credit early, making wages paid after Sept. 30, 2021, ineligible for the credit. The employee retention credit (ERC) was introduced in 2020 to…

Q&A with Paul Dorrell

Leopold Gallery is celebrating its 30th anniversary in Kansas City. In addition to featuring local artists at his Brookside brick-and-mortar space, Leopold founder Paul Dorrell works with clients around the world as an art consultant to bring their spaces to life by identifying the right piece of art or the right artist to create custom art. He has designed large art projects in spaces such as Arrowhead Stadium, H&R Block’s…

Shatto Milk Co. Finds Success Connecting Cows and Customers

The 500 Holstein cows at Shatto Milk Co. may outnumber the human residents in their hometown of Osborn, MO (pop. 423). But they still get an awful lot of love here. They have a herdsman dedicated to their care, along with a team that includes agriscientists and a nutritionist working to keep them happy and cool in the summer heat. They have farmers growing some of cows’ favorite foods just…

The Power of Color

It’s September, and the kids are officially back to school. This time of year always brings back the feeling of hopeful excitement at the thought of new school supplies. I’ve been out of school for quite some time, but there is still something magical about opening a new box of crayons and seeing all their brightly colored points standing at attention and ready to create. Well, as an adult, it’s…
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