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Now Is the Time to Jump Back into Professional Development

Whether international or local, most professionals were involved in groups, clubs, organizations and their communities before the pandemic began. At a minimum, people were attending monthly events with speakers giving expert advice to advance attendees’ skill sets.  Fast forward to COVID-19, and many group meetings were put on pause. Some still haven’t started back up even virtually.  Several local groups have adapted to hybrid or completely virtual events but have…

Tamara Day’s TV Success Leads to New KC-Area Shopping Experience

Tamara Day wears a lot of hats.  She knocks down walls. Designs and flips houses. Stars in a hit TV show. But sitting down in her latest venture, a home décor store and design studio in Prairie Village, Kan., Day says, “Really, I’m just a Kansas City mom with a small retail shop.” While her fans may consider that an understatement, Day thinks of the new store, Growing Days Home,…

Are You Committed to Your Marketing?

You’ve dabbled with content, you’ve mused over campaigns, you’ve posted a little on social media, and you’ve handed a small portion of your budget to someone in marketing…but maybe you aren’t seeing the return you wanted. The truth is there’s a big difference between trying out different marketing activities and cold, hard commitment to the marketing cause. The best marketing results aren’t going to come from dipping your toes in….

Sales Answer Man: How to Get Great Referrals

Q: I’m doing a really great job of getting referrals from my clients. Are there other sources of referrals I might be overlooking?  A: Congratulations on your success getting referrals from your current clients. As with most behaviors, though, there may be room for improvement. What if you scheduled a meeting with your clients about not only receiving referrals from them – but also giving referrals to your clients? It’s…

Will It Be Trick or Treat at Your Business?

Halloween is just around the corner, so what better time to share a few horror stories, right? As a youngster, I remember staying up late telling horror stories with friends while camping in one of our backyards, using a flashlight to illuminate only the storyteller’s face. It was a frightful but fun and adventurous time.  Unfortunately, most of the horror stories I hear these days involve small businesses. While I…
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