October 2021, Expert Advice, Marketing
Marketing Math: The Odds of Getting Your Campaign Right
- 06.10.2021
- |
- By Grant Gooding
With seemingly unlimited places to spend your marketing dollars, clients ask us if we can nail down three things in almost every study we do: What is the right message to win over customers? Which customer segments should I be targeting? Which mediums should I be using to maximize ROI? And they should be asking these three questions if they want to close more business. Just getting close on any…